Make it a strong business case
We will narrow down which marketing tools will benefit your business most. Your company can choose to remove plastic per product or service sold, go plastic neutral, make your employees plastic neutral for a year, or use your claim another way that customers will notice.
Your customers care, and they will reward you for involving them in removing ocean plastic by simply buying your product.
Boost sales of a product in your portfolio for a limited time and add value to it by removing an amount of plastic for each product sold.
Making a tangible difference is a powerful message that drives attention to your brand. Promote your claim and gain the publicity you deserve.